How to create a Video campaign?
Video format is an ad type that displays a short video to the user, either as a standalone ad or before/within content. It grabs attention quickly and is great for increasing engagement, brand awareness, or driving conversions.
Important info:
Bid Model | Min Bid | Inventory | Creative |
|---|---|---|---|
CPM | $1.00 | Global - Adult | MP4 (up to 100MB) |
How to create a Video campaign:
- Click on the Video Click campaign button on the Campaigns tab:
Read more about creating a campaign How to create a Video campaign?.
- Enter the Name of the campaign, Add vertical Total budget, Daily budget, CPM (minimum CPM is $1), Spend daily budget (Evenly, ASAP):
- Input your relevant targeting details such as OS, Country, Connection type, and more. When targeting video traffic, you can utilize:
- IFA Lists: These allow you to target users based on their unique identifiers across apps.
- App Bundles: Target groups of apps that fall under specific categories or functions.
- App Lists: Directly target users of specific apps that you want to reach.
Read more on our detailed targeting setup guide.
- If you have: input here domain list / Subsid's list, App list, etc...:
- Input Destination URL, Ad domain, and the Video file:
Details on the Video file:
- Size: up to 100 Mb
- Length: 3-60 seconds.
- Bitrate: up to 4,000 kbps
- All major video formats are supported.
That’s it, your campaign is now awaiting approval and should be live within the next hour. Please make sure your account is sufficiently budgeted.
Read other Step-by-step campaign set up guides
Related Articles
- Creating Your First Campaign
- Campaign Setup Guide
- How do I create my first campaign?
- Optimization Guide for Advertisers
- Agency Campaigns
Updated on: 01/12/2025
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