Custom Advertiser Reports
Creating customized reports that meet your specific needs is easy with EZmob. Instead of relying solely on the default templates available in the advertiser interface, you can tailor your reports by following these simple steps.
The available report groupings include:

To generate your desired report, you can modify the URL to reflect the groupings you want. For example, after selecting your preferred report groupings, the URL may look like this:
https://dash.ezmob.com/advertiser/reports/cpc-reports/campaign,publisher,date?sort=date-desc
This link will provide you with a breakdown by campaign, publisher, and date.
You have the flexibility to combine different groupings according to your reporting requirements. For instance, if you need an account-level SubID report, simply update the URL to include the 'pubsubid' parameter like this:
Here are additional groupings you can incorporate:
- campaign
- carrier
- connection_type
- date
- feed
- offer
- publisher
- pubsubid
- browser_type
- browser_version
To customize your report further, select a column using the 'Dimensions' button on your reports page. Then, run the report and adjust the parameters in the URL as needed. Keep in mind that not all groupings work well together, so it's advisable to start with a minimal query and gradually expand it for more complex reports.
At EZmob, we are continually working to enhance and facilitate better reporting for our users, ensuring that you have the tools you need to make informed decisions based on your advertising data.
Related Articles
- How to create a Video campaign?
- Advanced Metrics: CTR CPC CPA and ROAS
- Understanding Your Advertiser Dashboard
- Campaign Details Modal - Deep Dive Analysis
- Campaign Performance Tracking
Updated on: 05/12/2025
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