Pop Up and Pop Under Variations
Introduction
Understanding the differences between Pop Up and Pop Under ads is essential for maximizing ad performance on the EZmob platform. This article will detail the specifics of each ad format and guide you on how to modify your EZmob tag to seamlessly switch between them.
What are Pop Up and Pop Under Ads?
Pop Up and Pop Under ads are two effective ad formats that can significantly enhance your monetization strategy. Here’s a concise overview of each:
- Pop Up Ads: These ads open in a new window on top of the main browser window, capturing immediate attention from users.
- Pop Under Ads: These ads open in a new window behind the current browser window, making them visible once the user closes or minimizes their active window.
For a deeper understanding, check out our detailed articles:
- [Article: Pop Up Ads]
- [Article: Pop Under Ads]
Modifying the EZmob Tag
When you create a Pop placement from the publisher dashboard, a default Pop Up tag will be generated. Here’s the code snippet you will receive:
<!-- START Ezmob TAG -->
<script>
window.adk_pdisp = {
'h' : 'xml.ezmob.com',
'f' : _ZONE_ID_,
'a' : '_AUTH_CODE_',
'ps' : [1],
'cin' : 4,
's' : '',
'q' : [],
't' : 1
};
</script>
<script src='//static.ezmob.com/tabu/display.js'></script>
<!-- END Ezmob TAG -->
To switch from a Pop Up to a Pop Under ad, you need to add 'op': {'chrome': 'tabu'} after the 't':1 line. Be sure to include a comma at the end of the 't':1 line.
The modified Pop Under tag will look like this:
<!-- START Ezmob TAG -->
<script>
window.adk_pdisp = {
'h' : 'xml.ezmob.com',
'f' : _ZONE_ID_,
'a' : '_AUTH_CODE_',
'ps' : [1],
'cin' : 4,
's' : '',
'q' : [],
't' : 1,
'op': {'chrome': 'tabu'}
};
</script>
<script src='//static.ezmob.com/tabu/display.js'></script>
<!-- END Ezmob TAG -->
Quick Tips
Helpful tip: Always test your ad placements after switching formats to ensure they are functioning as expected. |
If you have any questions or need further assistance, please reach out to your account manager or contact our support team.
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By following these guidelines, you can easily switch between Pop Up and Pop Under ads, ensuring optimal performance for your advertising campaigns on the EZmob platform.
Related Articles
- On Click Popunder Ads
- Can I use EZmob pop-under ads simultaneously with other pop-under networks?
- Choosing the right ad-format
- Optimization Guide for Advertisers
- What is a Preview URL or Ad domain URL?
Updated on: 04/11/2025
Thank you!