Conversion Tracking

• How to Track Conversions with EZmob's Postback

  Set up EZmob postback conversion tracking: copy your postback URL, pass the click ID with {conversion} and fire it on each conversion.Featured

• Track conversions with EZmob Pixel

  Add the EZmob image pixel to your conversion page and pass clickid={conversion} in the destination URL to track conversions.Featured

• Tracking Tokens and Parameters Explained

  Full list of EZmob destination URL tracking macros, how to insert them and the URL rules that are checked when you save.Featured

• How to setup conversion tracking with AppsFlyer

  Build an AppsFlyer attribution link with EZmob macros ({source}, {campaign}, {banner}, {conversion}) and use it as your destination URL.Some readers

• Tracking Integrations Platforms

  Connect a third-party tracker to EZmob using Tracking Partners postback templates and the {conversion} click ID macro.Few readers

• Troubleshooting Conversion Tracking Issues

  Fix missing or duplicate EZmob conversions: check {conversion} in the destination URL, the fired postback and pixel setup.Few readers

Reports & API

• Advertiser Reports Guide

  How to run, filter, break down and export advertiser reports on the EZmob Metrics page, with every column explained.Some readers

• Reporting API

  How to request EZmob Reporting API access and which report dimensions and metrics it provides for advertisers.Few readers