Articles on: Campaign Management

Campaign Activity Logs - Tracking Changes

Campaign Activity Logs on EZmob DSP provide a comprehensive record of all changes made to your campaigns, including system modifications and performance events. These logs are essential for maintaining audit trails, troubleshooting modifications, and understanding performance issues in your campaigns.

Accessing Campaign Activity Logs

To access your Campaign Activity Logs, follow these steps:

Log in to your EZmob account at dashboard.ezmob.com.
Navigate to your specific campaign by clicking on Campaigns at this link.
Select the campaign you wish to review.
Click on the Activity Logs tab within the campaign details page.

Helpful Tip: Adding a screenshot of navigating to a campaign's Activity Logs tab can enhance understanding.

Understanding Log Components

The Campaign Activity Logs consist of the following components:

Change History: Records manual modifications made by users and system updates.
Performance Events: Logs significant status changes, threshold alerts, and other performance-related occurrences.
System Actions: Details automatic optimizations and policy enforcement actions taken by the system.
Timestamp Tracking: Each entry is timestamped to provide a chronological sequence of events.

Reading Log Entries

Each log entry contains crucial information, including:

Date and time of the event
Type of change (manual, system, performance)
Description of the change
User or system component that initiated the change

Note: Some entries may include system codes representing specific actions or errors. Refer to the EZmob system code glossary for interpretation.

Change Patterns: Identifying patterns in the change history can help diagnose recurring issues or understand the impact of specific adjustments.

Using Logs for Troubleshooting

Utilize the Campaign Activity Logs to:

Identify Change Causes: Trace back through the logs to find changes made prior to an issue arising.
Track Performance Correlations: Review performance events alongside changes to identify which modifications positively or negatively affect campaign performance.
Campaign Documentation: Maintain a record of all changes for compliance, reporting, and optimization strategies.

Best Practices

To effectively utilize the Campaign Activity Logs, consider the following best practices:

Review Frequency: Regularly check your campaign activity logs to stay informed about all changes and system actions.
Change Management: Coordinate with your team on changes to avoid conflicting adjustments and ensure informed decision-making.

By effectively leveraging the Campaign Activity Logs, advertisers can maintain greater control over their campaigns, streamline troubleshooting processes, and enhance overall campaign performance through informed optimizations.

Updated on: 04/11/2025

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Campaign Activity Logs - Tracking Changes