Track conversions with EZmob Pixel

If you can't send a server postback, add the EZmob image pixel to the page that confirms a conversion (for example, a thank-you page). Copy it from Postbacks → Image Pixel.

Steps

1. In the sidebar, click Postbacks and open the Image Pixel tab.
2. Add clickid={conversion} to your campaign's Destination URL, for example https://yoursite.com/?clickid={conversion}. The parameter name must be clickid, because the pixel reads it from the page URL.
3. Paste the pixel code inside the <body> of the page that loads only after a successful conversion.
4. Make sure that page's URL still contains clickid. If the conversion happens on a later page, pass the clickid parameter along to it.
5. Complete a test conversion from a live ad click. In your browser's developer tools (Network tab), check for a request to xml.qualiclicks.com/conversion?c=....
6. Check the Conversions column under Metrics.

Pixel code

<img id="pb" style="display:none;" />
<script>
    document.addEventListener('DOMContentLoaded', function () {
        var urlParams = new URLSearchParams(window.location.search);
        var clickId = urlParams.get('clickid');

        if (clickId) {
            document.getElementById("pb").src = "https://xml.qualiclicks.com/conversion?c=" + clickId;
        } else {
            console.warn("Click ID (clickid) not found in URL parameters.");
        }
    });
</script>

Good to know

• Decide first what counts as a conversion (registration, deposit, purchase) and place the pixel only on the page that confirms it.
• Reloading the confirmation page can fire the pixel again. Use a postback if you need exactly one call per conversion.
• The pixel sends no conversion value. To report Conv. Value, use the postback URL.

Screenshots

Related articles

• How to Track Conversions with EZmob's Postback
• Tracking Tokens and Parameters Explained
• Troubleshooting Conversion Tracking Issues

Updated on: 01/10/2026